Create promo codes (discount codes)

This article describes how to create promo codes (discount codes)

In Merchant Center go into: Products (PIM) > Campaigns > Create Campaign

Step 1  - Promotion code

Write in the code in the field, Promotion code. You can either write your own code or use the Generate code function that automatically creates a code for you. Signs that are not allowed are: /, \, #, ?

Add internal description - If you want a short description for the code in Merchant Center. This is only for administrative purposes, like clarifying in the Campaigns list. 

Step 2  - Type

Next step is choosing which type of campaign. These campaigns come through when the customer writes in the discount code in the checkout. The different campaigns types are: 

• Cheapest item(s) for free - For an example 3 for 2, where the cheapest item gets 0 in price.
• Buy x pay y (amount) - For an example 5 for 100, the discount is distributed on the products. 
• Percentage - % discount on the entire order, ex 20%. Choose to apply the discount on the product Selling price or Price.
  • Selling Price: The current selling price, including any discounts or campaign prices.
  • Price: The product's original price (from the Price field), ignoring any existing discounts or campaigns.

• Fixed amount -  Fixed amount that is drawn from the orders total amount. 
• Free shipping -  Free shipping on the order (available also as a setting if you want to include free shipping with any of the campaign types.) 
• Percentage on most expensive item - % discount on the orders most expensive item. 
• Percentage on cheapest item - % discount on the orders cheapest item. 

Step 3  - Product selection

Under product selection you set which part of an assortment that shall be included in a campaign. To make a selection: 

• Click on Browse under include selection. 

• Here are number of different selection possibilities (works well to choose/combine from different ones)
  
  Category - Choose to include a assortment in one or more categories.
  Brand - Choose to include a assortment in one ore more brands.
  Product - Click in the check-boxes on the products you want to include. 
  Product price - Pick out parts of a assortment based on prices. For an example include all products costing over 500kr. Here there are also possibilities to have more conditions combined. 
  
  
• When you have made your selection, click on Save selection. It's easy to go in again and change/update your assortment when you want to. 

Exclude products 

There are even possibilities to exclude specific parts of a product selection you have made in a campaign. For an example if you want a campaign on all jackets but not for it to apply to jackets from brand X and brand Y then you can put it in. 

You do this by clicking in Exclude products from selection. There you choose which products you want to exclude from the campaign (in the same way you include products). 

Step 4 - Settings

Under settings there are settings for the discount codes. 

• Exclude products already on sale - Products that have discounted prices are excluded from the campaign (discount price field on the product view) or is in the price campaign (product price campaign) 
• Only include discounted products - Implies that campaign will only be applied on products with discounted prices (either it has a discount price or included in a price campaign, product price campaign ), maybe if you want to give 20% on the sale price. 
  
  • All discounted products - campaigns applies to all discounted products 
  • Only products with discount price - Campaign applies only to products with a set discount price. 
  • Only products with campaign price - Campaign applies only to products that are included in a (product price campaign) 
• Limit Use
  • Once per customer - Customers need to be logged in to use the discount code and a costumer can only the code once. 
  • Limit number of uses - Set a limit on how many times the code can be used.
    
    

• Exclusive campaigns
  • Customer exclusive campaign - This option makes the campaign available to specific customers, simply add their email addresses. Customers must be logged in to use the discount code.
    
  • Group exclusive campaign - If you have created one or multiple customer groups under the Customers (CRM) section, you can effortlessly direct your group exclusive campaign towards these groups. In order for customers to participate in the campaign, they must be logged in to their accounts.
    
    To find out how you can create customer groups click here
    To find out how to add customers to a customer group click here
    

• Requirements

  • None - No requirements 
  • Minimum purchase amount - E.g purchase for at least 500kr
  • Minimum quantity of products - The order must contain a certain amount of products for the discount code to apply. 

Step 5 - Date & time

In the last step you put in when the campaign will be active. Here you can time manage everything smoothly so you can prepare your campaign in good time before it goes live. You do this easily by putting in date and time on the day that you want the campaign to go live in the store. 

If you want to you can even put in a end date and time. Then you click in Set end date & time and choose the date and time you want the campaign to end. 

When you feel done you click on Save Campaign. If you have it set so the campaign will go live directly then it will come into effect in a couple of minutes in the store (max 5 minutes)