Difference between a product price campaign based on regular price or discount price

When creating a product price campaign, it can be challenging to comprehend its behavior when dealing with products that are already discounted. This article aims to elucidate the differences in order to provide clarity.

After creating a product price campaign, users are presented with two options for the Apply Discount Percentage feature in the initial campaign settings.

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If you choose to apply the discount percentage to the Price, all products selected for the campaign will receive a percentage off the regular price. However, if a product already has a discount applied, whether it is higher or lower, the discount percentage will not be applied to those products. Nevertheless, these products will still be included in the campaign with their prices remaining unchanged.

On the other hand, if you choose to apply the discount percentage to the Discount price, all products that are already on sale will receive an additional discount percentage.