In Merchant Center there is content managing collected under Content (CMS) In the Merchant Center menu. There you can find a gang of different types of content you can work with.
Startpage – Here you create the content for the stores startpage/start pages. You can easily work with having different start pages for different needs like different markets or costumer types.
Content Areas – Here you can create content on different existing views in the store. The views you can create content (Collections) on is Product listings like categories and product pages. Where these spaces är placed is controlled by how the store is designed.
Pages – Stand-alone content page. Example of pages can be campaigns or information pages.
Menus = Menu editor where you can create and edit navigations in the store. You have the possibility to create and edit navigations on many places. The top-bar in the header, the main menu, or footer links.